SWIM #6: Additional Thoughts

During our discussion on Friday night, two additional strategies came up that didn’t make it into our slide show:

• Monitor social media channels for conversations about your brand.
• Develop a social media response policy for employees.

Be sure to watch the video to hear that discussion.

SWIM #6: OK, Now What? Putting an Online Strategy in Place for Your Company

Welcome to our sixth SWIM lesson.  Today we are going to talk about how to create an online plan for a company.  Please send us questions/comments using our contact information to the right.  Watch live through the UStream video embedded below and follow along with the slide show embedded below.