SWIM :: Stone Ward » brand

Key Social Media Tools

admin — Tue, 06 Oct 2009 12:58:48 +0000

Last week, we gave a presentation to our staff about how to build your online presence using five key social media tools. Check it out below. Contact Emily or Blake with any questions (see contact info in the column to the right).

Key Social Media Tools

View more documents from Emily Reeves.

SWIM #7: OK, Now What? Putting an Online Strategy in Place for Brand You For Those That Missed It

admin — Sat, 13 Jun 2009 01:46:17 +0000

Thank you to those that were able to participate in the live event on Friday night. For those that missed it, here is the video, audio and slide show. You can also subscribe to the podcast on iTunes.

We talked about and evaluated some personal brands: The Angry Czeck, The Arkansas Project, The Clinton School, The Arkansas Times, The White House, Governor Beebe and George Stephanopoulus.

Next week will be our last SWIM session. Look for announcements in the next few days for the topic.

Here is the full video from SWIM #7 (sorry for the dark video; we had to sit inside due to the rainy weather and the lighting was pretty bad):

SWIM Lesson #7: Okay, Now What? (You) from Stone Ward on Vimeo.

Here is the audio:

Here is the slide show (again):

SWIM Lesson 7 Now What Brand You Plan

View more Microsoft Word documents from Emily Reeves.

SWIM #7: Today, 5 PM, US Pizza, Hillcrest

admin — Fri, 12 Jun 2009 18:45:21 +0000

Join us today at 5 PM for our seventh SWIM session. We will be talking about strategies for building your personal brand online through social media. We will be at U.S. Pizza in Hillcrest at 5 PM if you would like to join us live, or watch here online through streaming video. If you miss it, the archived discussion will be posted by Monday morning. Please send questions to Emily or Blake by email, text or Twitter (contact information to the right or above under the About Emily & Blake page).

SWIM #6: Additional Thoughts

admin — Mon, 08 Jun 2009 13:12:53 +0000

During our discussion on Friday night, two additional strategies came up that didn’t make it into our slide show:

Monitor social media channels for conversations about your brand.
Develop a social media response policy for employees.

Be sure to watch the video to hear that discussion.

SWIM #6: OK, Now What? Putting an Online Strategy in Place for Your Company for Those that Missed It

admin — Sat, 06 Jun 2009 10:29:27 +0000

Thank you to everyone who participated in our conversation on Friday night. For those that missed the live event, you can view the video, listen to the audio, flip through the slide show and download the podcast here.

Here is the full video:

SWIM Lesson #6: Okay, Now What? (Companies) from Stone Ward on Vimeo.

Here is the audio:

Here is the slide show (again):

Swim Lesson 6 Now What Company Plan

View more Microsoft Word documents from Emily Reeves.

SWIM #6: OK, Now What? Putting an Online Strategy in Place for Your Company

admin — Fri, 05 Jun 2009 21:52:06 +0000

Welcome to our sixth SWIM lesson. Today we are going to talk about how to create an online plan for a company. Please send us questions/comments using our contact information to the right. Watch live through the UStream video embedded below and follow along with the slide show embedded below.

Swim Lesson 6 Now What Company Plan

View more Microsoft Word documents from Emily Reeves.

SWIM #6: Today, 5 PM, U.S. Pizza, Hillcrest

admin — Fri, 05 Jun 2009 15:08:22 +0000

Join us today at 5 PM in person at U.S. Pizza in Hillcrest or live online right here. We will be talking about how to build a social media plan. We have put together a sample plan for a new company and we will be sharing it with you all. Please send questions or comments – our contact information is in the column to the right and under the “About Emily & Blake” section above.